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Electronic Commerce: A Managerial Perspective David King , Jae Lee , Dennis Viehland , Efraim Turban
Electronic Commerce describes the essentials of electronic commerce—how it is being conducted and managed as well as assessing its major opportunities, limitations, issues, and risks. It is a clear, simple, well-organized book, and provides all the basic definitions as well as logical support. Using extensive, vivid examples from large corporations, small businesses, government and not-for-profit agencies from all over the world
التصنيف: Business & Economics
