Competing from the Periphery

Competing from the Periphery
Brian Fynes
How do small countries on the edge of economic regions compete effectively on the international stage? How they attract investment, employ their citizens and promote the export of locally produced goods and services in the face of competition from the economic giants on their doorstep? Competing from the Periphery examines all of these questions in the light of a variety of different national experiences. It surveys traditional assumptions and current thinking in economics, management, marketing, manufacturing and technology. The contributions are thought-provoking and consider both the theory and actual experience of some of the most successful and challenging cases in Europe, particularly the Irish Republic, Portugal, the former Eastern Bloc and Scandinavia.